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TOCH LIBRARY

Most of the books in Hans Toch’s library are heavily marked up. This makes them worthless monetarily, but a treasure to see what he considered significant in the many classics in his library, including many written by his former students.

Posts tagged Motivation
The Achieving Society

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By DAVID C. McCLELLAND

Harvard Professor David C. McClelland shares research and analysis on the reasoning behind the fluctuating development of society.

The Achieving Society provides a factual basis for evaluating economic, historical, and sociological theories that explain the rise and fall of civilizations.

Within this book, readers will learn about McClelland’s notable descriptions of the type of motivational needs society has: achievement motivation, authority and power motivation, and affiliation motivation.

Simon and Schuster, 1961, 522 pages